Japan Tourism Is Swinging Between Prosperity and Challenges

Japan is a country that is globally famous for its unprecedented achievements in technology, and this has made exporting the latest and most advanced gadgets one of the major sources of its national income. However, undeniably, tourism is also a main source of Japan’s national income as it is a destination sought by millions of tourists from all around the world. Annually, tourists look forward to visiting it, especially in the month of April, when the weather is cool and the cherry blossoms are everywhere.

cherry blossoms in Japan
cherry blossoms in Japan
  • Why is Japan attractive to tourists?

The good reputation of Japan as a tourist destination has been gained for a number of reasons. Actually, Japan is highly appreciated for having a bunch of valuable historical monuments.

Opera is an outstanding entertaining place in Japan that embraces fabulous talents of Japanese singers and musicians, and that is why most visitors are likely to schedule attending an opera concert in their tour plan. For those interested in shopping, they can inevitably find different shopping malls and department stores where they can find the traditional Japanese garments and antiques.

Also, tourists look for the most advanced appliances and devices that are well-manufactured and reasonable in Japan. Interestingly enough, the Japanese culture reflects the strength of its people and their pride in their own identity.

Internationally, the Japanese people are known for being polite, quiet and conservative. In addition, what is impressing about their lifestyle is integrating modern elements into the conventional life.

tourism in japanese historical monuments
tourism in Japanese historical monuments
  • Difficulties Facing Japan Tourism:

Despite being a tourist attraction, Japan has turned into a danger zone in the recent years as a number of catastrophes have taken place there. The most dangerous ones are an 8.9 earthquake followed by a ten meter high tsunami which killed thousands of people on the 11th of March, 2011.

Absolutely, the whole economy of the country has been subject to failure, and tourism is at the top of the list. Unfortunately, many countries have warned their citizens against visiting it. This has led many Japanese residents to be fed up with the current situation, and wish it could change some day.

Impacts of the Tsunami
Impacts of the Tsunami
  • Ways of Restoring Tourism

     The Japanese authorities have always believed that a main base of Japan’s economy is tourism, and this should not change by any means. Therefore, they have managed smartly to reestablish some of the damaged locations, especially the renowned famous attractions.

As Japan tourism has started to recover and flourish again, many countries are on their way to encourage their citizens to visit some destinations in Japan that are currently considered safe and secure.

Some experts say that the Japan industry, tourism in particular, is still crawling and it will take quite a while to regain what had been lost. Besides, they agree that when the tourism income increases, this will help improve the whole status of Japan.

Japanese industry
Japanese industry via (bizenglish)
  • Targets of Japan Tourism

The Japanese people are well-known for their perseverance and hard work; they always aim at reaching the peak of success and never less. Before the devastating consequences of the earthquake and tsunami in 2011, the country had set a tourism goal of eleven million people per year, and this was not an impossible matter as they almost met it.

Sadly, the natural catastrophes, as mentioned above, have been a negative turning point that led Japan tourism astray; therefore, the past goal has become impossible to be met.

All what the people in charge are trying to do is to help tourism recover gradually, and this is implemented through spreading advertising campaign to boost Japan tourism. Also , the Japanese government is keen on tightening its relation with the other countries in the whole world that have started to support Japan tourism by heart and recommend Japan to their citizens as a beautiful tourist destination.

Japanese tourism from 2003 to 2016
Japanese tourism from 2003 to 2016

More importantly, the Japanese government is taking all the necessary precautions to guarantee the tourists safety and luxury at the same time and to assure the foreign visitors that their holiday in Japan will be one of a kind. More importantly, the cost of tourism throughout Japan has beaten other countries, so it has acted as a stimulus to attract visitors to it again. All these factors have consequently encouraged tourists to visit Japan and made tourism pick up gradually.

 

One thought on “Japan Tourism Is Swinging Between Prosperity and Challenges

  • July 25, 2017 at 4:56 am
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